Promote Your Event — Get your event listed on our events calendar for FREE — CLICK HERE ➞

Check out all of the fun activities in our directory and please tell them that NatureCoaster™ sent you!

Loading Events

« All Events

  • This event has passed.

Mermaids & Margaritas

April 14, 2018 @ 12:00 pm - 8:00 pm

Join in the fun on April 14 as the Chamber debuts its newest event on the shores of Fort Island Gulf Beach in Crystal River that is destined to become a legend!

Produced by the Citrus County Chamber of Commerce, “Mermaids & Margaritas”, Citrus County’s newest – and certain to be most entertaining! — festival will debut on Saturday, April 14th, from noon – 8 pm at the beach at the end of Fort Island Trail in Crystal River.

Originally scheduled to be held last fall, Mermaids & Margaritas was postponed when Hurricane Irma also decided to visit Florida at that time.  But the postponement allowed us extra time to make the event even better and expand it to incorporate ALL of the beach for your beach-frolicking enjoyment!

Besides the fun name, what else is fun about this event?  Exactly as the name implies! Mermaids!!  Who doesn’t love mermaids!??  In partnership with the Chamber, The Mertailor’s Eric Ducharme will feature a bevy of beauties modeling the exquisite custom mermaid and merman tails that his company creates right here in Citrus County and ships worldwide, including to numerous well-known celebrities.  Enjoy the mermaids on the beach and in the water, and get a close up look at each one-of-a-kind tail.

Want to be a mermaid yourself?  Consider entering the Ms. Mermaid and Mr. Merman contests and strut your stuff.

Oh, yes, there are also the margaritas!  A special “M/M” margarita will be offered for purchase, along with beer, wine and an assortment of Bud Light Lime-a-Rita flavors.

But that’s not all there is to Mermaids & Margaritas! There are many ways to make waves at this festival:

Tropical-themed entertainment on the main stage:

TJ Brown Band: 12 – 2 pm

Following their performance at the Floral City Strawberry Festival a few weeks ago, this exciting band is returning to Citrus County by popular demand to play at M&M.  TJ Brown and his brother, Matthew, started playing music together 10 years ago. As time passed they added Will Yearty on keys, Shane Moore on percussion and John Mcravy on bass to bring more dynamic to the stage. Driven by high energy and soulful voices, the TJ Brown Band plays a mix of classic and modern music with an original twist.

The Landsharks: 3 – 5 pm

Are you afraid of having too much fun? Then watch out for The Landsharks!  As one of the most well-known, well-liked and in-demand bands in the country, they have performed throughout the world in thousands of concerts and shows! The Landsharks have played with Jimmy Buffett, in concert, and at Margaritaville. The Landsharks have performed at THE SUPER BOWL, several times! The Landsharks have performed in Disney at over 100 performances, and were the “House Band” at Jimmy Buffett’s Margaritaville at Universal Studios for two years. The Landsharks have also played overseas for the Troops many times!

Ashley Young: 6 – 8 pm

Homosassa native Ashley Young grew up in Citrus County and is coming home for Mermaids & Margaritas!

Ashley has been singing for most of her young life.  Following high school, she attended the American Musical and Dramatic Academy in New York City.  She is now a singer, songwriter, musician, and entertainer working out of Daytona Beach and is returning especially to perform for you at the festival.  This young lady is on her way up as a headliner star!  See her now and be able to say in years to come, “I saw her when she was getting her start!”


Look for a great variety of food options from local Citrus County vendors who are whipping up the perfect beach food to keep you full and happy as you enjoy all of the festival activities.

Margaritas, Beer & Wine:

For the adults, there will be an offering of frosty margaritas for purchase with just the right flair to remind you we are frolicking in a tropical paradise.  Margaritas not your drink of choice? There will also be beer, wine and Bud Light Lime-a-Rita flavors.

FREE Kids’ Zone:

Mermaids & Margaritas will be a kids’ delight! From inflatable slides and bounce houses, face painting, and more, there will be lots of great FREE beachy activities for all of the young ones.

Volleyball (NEW)!:

Citrus County Parks & Rec is getting into the spirit of the day and will bring out a volleyball net for some fast and fun beach volleyball!  The Lowman Law Group is giving away 200 sets of sunglasses and beach balls so the play can go on even if you don’t have a regulation volleyball.


Nautical-Themed Costume Contests for Kids and Adults: 2 – 3 pm

This weekend, it’s all about the beach and the sea! Come in your favorite nautical-themed costume and compete on stage with the Master of Ceremonies for crowd applause to win a prize.  Think mermaids, pirates, sailors, fishermen, sea creatures, or anything related to water – dress up and have a great time!

Ms. Mermaid / Mr. Merman Contests: 5 – 6 pm

Participate in an early online contest that will be run by the Citrus County Chronicle to be selected as a finalist for the Ms. Mermaid / Mr. Merman contest. Information and rules for the contest will be published in the Chronicle and on the festival website. Those selected as finalists will compete for the grand prize at Mermaids & Margaritas behind waist-high cutouts of mertails or, if you have your own tail, bring it and show it off!  Winners will be selected by crowd applause, so tip the decks by getting your own cheering crowd together.

Paddleboard Rentals:

Hunter Springs Kayaks will be on the beach ready to send you on a paddleboard experience.  Paddleboards are all the rave for people of every age.  Give yourself a feeling of freedom on the water with this low-impact activity.

M/M Merchandise:

What is a festival without the opportunity to find that “perfect something” that you can take home as a memory of your day?  Enjoy browsing and shopping for mermaid/tropical/nautical offerings from local merchants as gifts for yourself and others!

The Chamber thanks our growing list of sponsors who are making Mermaids & Margaritas possible, including Presenting Sponsor Insight Credit Union; Siren Sponsor Plantation on Crystal River; Merfolk Sponsors Hunter Springs Kayaks, Specialty Gems, Crystal River Harley Davidson, D&M Property Maintenance and Kona Ice; and Media Sponsors Citrus County Chronicle, Tampa Bay Times, Citrus 95.3 / The FOX 96.7 / Naturecoast 103.3, and HomeTown Values. We also thank Suncoast Dermatology & Skin Surgery Center for being the official Sunscreen Sponsor, and the Lowman Law Group for donating 200 beach balls and 200 pairs of sunglasses for your beach fun!

What better way to celebrate the waning weeks of summer and scallop season than an exceptional afternoon and sunset evening on Citrus County’s special Fort Island Gulf Beach?  So bring your family, your bathing suits and cover ups, your sunscreen and your sense of adventure and join us! We hope to see you there!

The Skinny

What: Mermaids and Margaritas Festival;, or Facebook at “Mermaids and Margaritas Fest 2018”

When: Saturday, April 14th, 12 noon – 8 pm
Where: Fort Island Gulf Beach, at the end of Fort Island Beach Trail, Crystal River

Admission: $5, children 12 and under are free

FREE parking with FREE shuttle to the beach. Continuous shuttles from the festival parking lot at US19 & Fort Island Trail.  Handicapped parking with accessible shuttles will be at the Chamber’s parking lot at 915 N. Suncoast Blvd. (Be aware that parking at Fort Island Gulf Beach is not offered –it’s 100% full of vendors! –and we encourage use of the shuttle.)

ABSOLUTELY NO COOLERS and NO PETS/ANIMALS (with the exception of service animals)

For more information, call the Chamber of Commerce at 352-795-3149


April 14, 2018
12:00 pm - 8:00 pm
Event Categories:
, ,


FL United States + Google Map and our sponsors provide this calendar of events as a community service. We do our best to provide accurate information in each listing, but we are simply publishing the information and cannot be responsible for inaccuracies or errors. Please contact event promoters from their event listings for more details about any specific event. We do not cover political events.