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Florida’s Sports Coast Marketing Matching Sponsorship Program

By Meaghan Goepferich Posted on June 23, 2022

Apply by July 29 for event-based marketing matching sponsorship of up to $5,000

Florida’s Sports Coast Marketing Matching Sponsorship Program

Experience Florida’s Sports Coast, the destination management organization for Pasco County, is launching the 2022 -2023 Marketing Matching Sponsorship Program (MMSP) aimed at supporting special event organizers and events that have potential to attract tourists to the destination.  MMSP provides up to $5,000 in funding to expand the overall marketing reach of an event to visitors outside the Tampa Bay region.

How to apply:

  • Accepted applicants must present an oral presentation request for funding to the Tourist Development Council (TDC) August 17, 2022.
  • Applicants are required to attend the Marketing Sponsorship Program one-on-one training session July 8, 2022.


  • Only one event per cycle will be considered for the Marketing Matching Sponsorship
  • Event must take place between October 1, 2022 – September 30, 2023
  • Dollar-for-dollar match and/or in-kind goods or services
  • MMSP funds are for event-related marketing expenditures only
  • Marketing dollars must be used to promote to tourists outside of Pasco County

To apply for funding, please contact Experience Florida’s Sports Coast at 727.847.8129 or [email protected].  For more information about the Marketing Matching Sponsorship Program, please visit: bit.ly/FSCMarketingMatching.


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